"You wont be on our shit"

Thats what Champion sports apparel is saying to Steeler's running back Rashard Mendenhall.

But why??

Apparently Champion has kicked Mendenhall from representing their clothing line due to.....get this ....TWITTER!

Thats right TWITTER. Mendenhall has been let go as one of Champions spokesman because a few days ago he tweeted about bin laden, how people were celebrating and that maybe..JUST MAYBE the government was lying about some things. But you know....thats crazy who would ever think such things *side eye* Anywho after seeing that...they kicked him the the curb


Today Champion released a statement to USA Today saying:

Champion is a strong supporter of the government's efforts to fight terrorism and is very appreciative of the dedication and commitment of the U.S. Armed Forces. Earlier this week, Rashard Mendenhall(notes), who endorses Champion products, expressed personal comments and opinions regarding Osama bin Laden and the September 11 terrorist attacks that were inconsistent with the values of the Champion brand and with which we strongly disagreed. In light of these comments, Champion was obliged to conduct a business assessment to determine whether Mr. Mendenhall could continue to effectively communicate on behalf of and represent Champion with consumers. While we respect Mr. Mendenhall's right to express sincere thoughts regarding potentially controversial topics, we no longer believe that Mr. Mendenhall can appropriately represent Champion and we have notified Mr. Mendenhall that we are ending our business relationship. Champion has appreciated its association with Mr. Mendenhall during his early professional football career and found him to be a dedicated and conscientious young athlete. We sincerely wish him all the best.


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ok so i  can look at this two ways....

1) The last time i checked people have the freedom of speech and can say whatever the hell they want and all Mendenhall did was exercise that right. *throws fist in the air* more power to you my chocolate brother FIGHT THE POWER! Lol

2) But....what people fail to realize is there is a consequence to anything you say...especially if your in the public eye...and hold a contract as some companies spokesperson. If what you say does not go along with popular opinion, the companies brand or....fucks with their image..you best believe you will be out of there QUICK and if your a sports star there are PLENTY who can replace you. Mendenhall should have been thinking.

*shrugs* looks like Mr. Mendenhall will be pulling a Beyonce and going to the left to the left lol.

So as Champion does image clean up, Mendenhall calculates hes new yearly income without this endorsement and we yawn at this topic by tomorrow...because lets be honest on a scale of one to ten this is a two unless you saw the tweet first hand no one will care by lunch time .